At Capita, we allow all our people one paid day a year to volunteer during working hours. The day can be taken to support any local charity and community group. As far as possible, we encourage people to share their skills in the local community such as helping a charity to develop a social media plan or helping a young student prepare for work experience.
Our marketing team recently volunteered their time to Pursuing Independent Paths, a local charity committed to encouraging and empowering people with disabilities to reach their full potential. They shared advice for employees of the charity on how to create a social media strategy and how best to use analytical tools to reach more people.
Working collaboratively with Pursuing Independent Paths
After a series of planning sessions, to determine what topics would be covered in the workshops, the team was able to put together a workshop unique to the needs of the charity. The workshops ran over two mornings and were well received by all.