improvement in online conversion rate with predictive analytics
Rethinking retail. How can our sector best respond to changing consumer attitudes?
Events of the past few years and the onset of the cost-of-living crisis have changed expectations of customer experience, technology and the environmental impact of purchases, as well as how, and where, we shop across all sectors – from groceries to greeting cards.
We’ve commissioned an in-depth study of 3,000 UK shoppers which benchmarks consumers' attitudes and behaviour. In the report you’ll discover:
- how the recent events have affected the UK’s shopping behaviour
- which technologies should retailers factor in when designing shopper experiences
- what matters most to different generations of shoppers when it comes to responsible retailing
- how customer attitudes towards the industry have changed
At Capita, we create seamless retail experiences. We look at the big picture, to make every small moment count, strengthening businesses so they can adapt as markets and customer demand continue to change.
Our expertise in analytics and insight powers our understanding of your customers’ behaviours, pinch points and unmet needs. Leveraging this insight helps you to put people, processes, and proactive projects in place to exceed customer expectations and keep your business both front-of-mind and ahead of the game.