Complaint handling

We’re experts in making sure customers feel better about dealing with you, even when they’re telling you that something’s wrong.
GettyImages-1264901412 (1).jpg

Turning complaints into an opportunity to show customers they’re valued

Everyone hopes their customer complaints will be kept to an absolute minimum. But, as long as they’re handled effectively, when they do happen they can become an asset — a chance to improve your processes, gather learnings and turn customer dissatisfaction into a positive view, increasing people’s loyalty to your brand.

We offer end-to-end services for complaints management to help you unlock these benefits, from outsourced contact handling to data analytics and customer experience transformation expertise.

Offering experienced, empathetic agents and the very latest automation and artificial intelligence (AI) technologies to improve efficiency, we help to diffuse tense situations, supporting the customer to a fair resolution whilst ensuring they have the most positive experience possible. Whether standing up entire contact centres or stepping in with flexible support at peak times, we tailor our complaints handling to reflect your brand and values.

Our data analytics services harness your customer feedback, providing insight to help you improve organisational structure, increase sales and even prevent future complaints happening in the first place.

We also offer consultancy expertise and innovation to completely transform the experience of those customers making a complaint, working collaboratively with you to enhance customer journeys and help differentiate you from the competition.

3 million

customer complaints handled every year


years proactively involved in every FCA regulation review

£7 billion

Remediation paid

Download our latest brochure to find out how to prevent future complaints, improve customer experiences and reduce complaint-handling costs.


Rethinking complaints

Take inspiration from our ‘Rethinking complaints’ infographic for 5 bite-sized insights to kickstart your complaint services transformation.

Finding customer complaints a headache? They can be a great opportunity to maximise business success, providing rich, valuable data to inform service delivery.

Read more

How we make the difference


Preventing future complaints

We examine your complaints so you can improve everything you need to, from products to service to culture.

We help you identify core issues from your complaints data, then address them — whether that’s by empowering your customer service agents, identifying future risk, targeting specific issues or being proactive with messaging



Fairer outcomes and better experiences

We know it’s not just about how you address the complaint, but how it’s handled.

We help you improve customer communications through awareness of customer preferences and fast, committed resolutions. We help you ensure that your customers — even in high-stress situations — are having the best possible experience, whether that means flagging customer triggers, leveraging artificial intelligence (AI) or rapid contact centres, or identifying and utilising preferred communication channels.


Increasing efficiency

Listening to your customers can help you reduce resolution times and costs.

Being attentive to preferred channels, having empathetic agents and revising processes can shorten complaint handling times and reduce headcount. We work to help you drive down wasted resources, retain customers, enhance agents’ performance and guarantee scale and flexibility through a hybrid of training, technology and resource.

Our services


Data and analytics

Our data analytics services sort through vast amounts of information to help companies boost brand loyalty, improve organisational structures and increase sales.

Learn more

Contact management

We're trusted to provide contact centre solutions for some of the biggest companies in the UK. Whether you’d like us to run your entire contact centre service or simply assist your existing teams at peak times, we can help.

Learn more

Customer experience transformation

We apply our deep heritage in customer experience and multi-industry expertise with our drive for innovation so your customers feel great about every touchpoint with you.

Learn more

Our related insights


Customer experience

Customer service rep

Customer experience

Online shopping

Customer experience

Businessman using phone in home office

Customer experience

Read more

How can we help your business progress?

Get in touch