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Our paper considers the importance of balancing customer-company effort for retention: every interaction must be easy so customers are more likely to return.

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The future of the travel and leisure sector is undoubtedly set to be affected by rising costs, ongoing disruption and growing concerns about its environmental impact - all at a time when consumer demand and expectations are increasing.

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Since the onset of the Covid-19 pandemic, the long-term NHS ambition for integrated working has quickly become a reality with cross-agency working to combat the virus.

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Improving productivity not only boosts economic growth, it can also encourage innovation, create employment opportunities, enhance educational attainment, and renew the social and cultural fabric across the UK.

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