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Our paper considers the importance of balancing customer-company effort for retention: every interaction must be easy so customers are more likely to return.

Reports

Capita's recent vulnerability session led by our guest speakers and market analysts explores how we can better support the expanding dimensions of customer vulnerability.

Video

Capita’s white paper explores how focusing on empathy, kindness and sincerity will equip organisations to help their most vulnerable customers.

Insight

Companies today are dealing with an increasing range of vulnerable customers and should remember that seemingly small changes can have a significant impact.

Insight

It doesn’t seem too long ago that the introduction of interactive voice response (IVR) received a rocky reception with many customers citing that they preferred to speak to a ‘real human’.

Insight

There can be no doubt the pandemic has altered the emotional make-up of society. Collectively, we are now much more aware of the suffering of others – and how could we not be after seeing lives turned upside down and businesses upended with no sense of rhyme or reason or equity.

Insight

Knowing you’re delighting your customers is the holy grail for any business.

Insight

The concept of enterprise risk management (ERM) has existed for many years, but it wasn’t until the 2008 financial crash that it gained significant prominence.

Insight

Energy Day at the 2021 United Nations Climate Change Conference (COP26) was dominated by the message: ‘consign coal to history’.

Insight

The second year of the pandemic has seen more people in the UK slide further into debt and organisations need to recalibrate their response through empathetic collections.

Insight

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