Long tail strategy is also about corporate responsibility, the SME agenda, supply chain risk and social value.

Pete Budge, Managing Director of the Capita Scaling Partner Team, considers how the UK’s bold pension fund pledge is shaping investment.

Our article considers how today’s retail customer is seeking a much deeper involvement, and the brands who can give them this are the ones with whom they will choose to shop.

The number of people shopping on the high street has fallen dramatically since 2018. And the events of 2020 have shown us just how vital customer experience (CX) is

Gillian Chamberlain reports back from a panel session at the CCW Europe Summit where she discussed the importance of meeting business goals when outsourcing.