We’re seeing a variety of new trends affecting the utilities market, relating to the environment, infrastructure and consumers.

We’re helping organisations deliver marketing campaigns that generate leads, boost sales and work in harmony with their wider digital marketing plan and channels.

Our software is turning abandoned website sales into completed transactions.

Our GDPR compliant marketing data services are helping brands improve their trading performance and ROI.

We’re helping clients achieve a deeper understanding of their customers – and developing loyalty strategies that build a customer relationships.

News, research, reports and thought leadership articles looking to the future of utilities

When it comes to location strategy, our focus is ‘rightshoring’ – finding the most appropriate operation for the needs of you and your customers.

The Institute of Customer Services has published their bi-annual survey and there was a particular figure that stood out. 14.6% of customers have experienced a problem.

Our great opportunity debate research – the first quarter results of which are now available to download in our report – found that the change in working patterns had the most impact on individuals and their organisations overall over the past 12 or so months.

As I noted in my previous post, the role of the next-gen consumer in the utilities market is evolving. In fact, so great is their impact that the UK Government has set out its own vision for energy consumers of the future.