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Capita’s white paper explores how focusing on empathy, kindness and sincerity will equip organisations to help their most vulnerable customers.

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It doesn’t seem too long ago that the introduction of interactive voice response (IVR) received a rocky reception with many customers citing that they preferred to speak to a ‘real human’.

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After facing two years of disrupted education, many teenagers must now decide what step to take next in their life…continue in education or enter the workplace? At the end of last year

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Cyber security is a broad term which means many different things to many different people, and can often seem to be incredibly complex, expensive, and full of pitfalls at every turn.

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There can be no doubt the pandemic has altered the emotional make-up of society. Collectively, we are now much more aware of the suffering of others – and how could we not be after seeing lives turned upside down and businesses upended with no sense of rhyme or reason or equity.

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Knowing you’re delighting your customers is the holy grail for any business.

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Long tail strategy is also about corporate responsibility, the SME agenda, supply chain risk and social value.

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The second year of the pandemic has seen more people in the UK slide further into debt and organisations need to recalibrate their response through empathetic collections.

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You don’t have to be involved in collections to be aware that the last 18 months have affected the financial circumstances of a huge number of people.

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A complaint is a chance to turn an unhappy customer into a brand ambassador as well as an opportunity to improve your services…but only if handled correctly.

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