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Our paper considers the importance of balancing customer-company effort for retention: every interaction must be easy so customers are more likely to return.
Our study of 3,000 UK shoppers benchmarks consumer attitudes to understand how we shop, our preferences and the extent we require sustainable/ethical practices.
Know your customers better to help reduce their carbon footprint
Capita's report examines the importance of collections services given the current socioeconomic landscape and provides considerations in navigating it.